多芬致力於透過提供卓越的個人護理產品來幫助女性與他們的外表建立正向的關係,幫助他們提高自信心。我們一直努力讓「美」成為自信而非焦慮的來源,「美」不應由身形或膚色定義。我們將繼續透過不同廣告重新定義「美」,挑戰世俗對「美」的刻板印象,並慶祝各人獨特之處。我們邀請所有女性加入我們,一起改變「美」的定義!
Dove is committed to helping all women realise their personal beauty potential by creating products that deliver real care.
We have been working to make beauty a source of confidence, not anxiety. Beauty is not defined by shape, size or colour – it’s authentic. Unique. Real. We invite all women to experience beauty on their own terms by engaging them with products that deliver superior care. Women have always been our inspiration. Since the beginning, we have been wholly committed to providing superior care to all women and to championing real women and real beauty in our advertising.
Our commitment to redefining beauty remains the same and we will continue to use ad campaigns as an opportunity to redefine beauty, challenge stereotypes and celebrate what makes women unique.
We are committed to taking tangible action to change beauty and we invite all women to join us. Let’s Change Beauty.